Captivating Copywriting for Female Entrepreneurs
 

Services & Packages

A La Carte Copywriting Services

At The Resident Writer, I’ve had so many people come to me in the past year looking for one-off copywriting tasks, but I didn’t have an official framework for taking on those jobs until now. That’s why I’m launching full A La Carte Copywriting Services, which are customizable to your specific needs. I do have a few regularly requested options below but if you have other needs, don’t worry! Just email me directly at anna@theresidentwriter.com and outline the work you need done. I’ll give you a custom quote.

 
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Anna Henke - Copywriter Extraordinaire & Content Strategist

So, what qualifies me to be the copywriter you should hire? Well, aside from my winning personality, I have loads of experience as a copywriter and marketing specialist—7 years, in fact! I specialize in sales and email marketing copy, but I also have experience creating copy for every form of marketing material you can imagine, from from print to digital to blogging to novelty pieces.

I love working with female entrepreneurs, but I also work with men and larger brands. My secret sauce is finding the 5 core messages of every brand that I work with and incorporating those messages into all the content that I create. I adapt my writing to the individual brand’s voice and represent the best, most professional version of your brand.

If you need a sales page, email sequence, or other custom work, Reach out to me at anna@theresidentwriter.com for a quote!

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Social Media Content and Scheduling

Having trouble reaching your ideal clients and growing your social media accounts? I’ll let you in on a secret: content is king when it comes to organic growth. Yes, hashtags are crucial. But let’s get back to the basics here: You have to post valuable content constantly.

If this is something that you struggle with, whether it’s a time issue or an “I don’t know what to produce” issue, I’m here to help! Together, you and I will determine 5-6 topics that will speak into your ideal clients lives. I will develop content for each week centered on those topics for each platform you want to invest in (complete with hashtags) and schedule the posts on the free platform Buffer.

This is an ongoing service with a flexible investment level as it depends on how many platforms you want to invest in and how many posts you want per week.

RATE: $18 per hour

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Done-for-you blogging

Blogging is key for businesses. It’s important for establishing yourself as an expert in your industry, proving credibility, increasing your Search Engine Optimization on your website, and more!

The trouble is that blogging can be difficult for some. It’s a time commitment, for one thing. Also, it involves more writing than, say, a social media post. If writing is not your forte, writing a blog post can be intimidating.

It doesn’t have to be! Blogging is something that you can easily hire out, and it’s worth it. Why? Because of the SEO value. Taking the right steps to increase Search Engine Optimization gets your relationship with Google on the up and up. Once Google likes you (and it really likes websites that update regularly, aka have blogs), more people are going to find you. More exposure eventually produces more leads. Invest in your future with blogging!

RATE: $100 per post

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Start Your Next Chapter

A Copywriting Bundle for Female Entrepreneurs

You’re a female entrepreneur who is passionate about the service or product she provides to the world. You decided to build your own business—to write your own story—because you wanted more independence and financial freedom. But right now, it’s not happening, because, well, you’re having trouble doing the writing. You may have just started your business and are trying to find your voice, or you’re ready for a complete copywriting overhaul because you aren’t connecting with your clients.

I’VE CREATED THIS AWESOME, ALL-INCLUSIVE COPYWRITING BUNDLE JUST FOR YOU!

WHAT WOULD IT FEEL LIKE TO . . .

  • Clarify your message to reach your dream clients

  • Captivate potential clients with your brand’s amazing story

  • Connect with clients through automation that means smooth sailing for you

  • Capture sales from ideal clients who are dying to work with you

It’s all possible with Start Your Next Chapter: A Copywriting Bundle for Female Entrepreneurs. I’ll show you how!

HERE’S WHY I DO THIS WORK!

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I created Start Your Next Chapter: A Copywriting Bundle for Female Entrepreneurs when I realized that so many female entrepreneurs were struggling with telling their story, conveying their message, and contacting their clients.

These female entrepreneurs would try to look for answers in the latest book on marketing, thinking that was their problem. Don’t get me wrong, marketing is important! But if you don’t know what your message is or aren’t conveying it clearly, there’s really no use in marketing at all.

I’ve been copywriting for seven years, and I’ve found the solution! Here’s how doing my own copywriting for my business—and other clients—has positively impacted my life:

As a twenty-nine-year-old copywriter working a 9-5, I was steadily going downhill in my career—and my life. You see, I have several chronic illnesses. And that 9-5 life just wasn’t working. I missed too much work. Stress only aggravated my conditions. Things were spiraling out of control. UNTIL I woke up and realized that now was the time to make my someday-dream of launching my own business a reality. Because this life I was living wasn’t sustainable for much longer.

I launched The Resident Writer, left my 9-5, and haven’t looked back. With my practical experience, I had all the tools I needed to create my own systems, and, honestly, it’s been better than I ever dreamed it could be.

I’ve also paid my dues and done my training. I’ve hired coaches, gone through several business and branding programs, watched every webinar you can find, and read ALL THE BOOKS.

Trust me, Start Your Next Chapter: A Copywriting Bundle for Female Entrepreneurs is the way to turn the page and begin the life you want to be living like a boss!

“Anna is a magician with words. She can take a very loose brief and dial in to what you want and speak directly to your ideal client. Grab the opportunity to work with her with both hands before she is fully booked.”

—PENNY ELLIOT, SALES AND BUSINESS COACH AT PENNYCOMINS.COM

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HERE’S HOW IT WORKS:

  • You fill out an extensive questionnaire that tells me about your brand, your story, and your business

  • We have a 60-minute consultation, during which I familiarize myself with your voice and we discuss your message further

  • You receive the following done-for-you copy pieces within the contracted timeframe, which are specifically created for you and your business

    • About Me Page

    • Sales Page

    • Lead Magnet

    • Welcome Email Sequence for Automation

  • You have the option to pursue up to 3 batch edits

Oh, wait, there’s more! You’ll also get these awesome bonuses!

  • Blogging for Business – Video Training (Value: $197)

  • Facebook Ad Copy Checklist (Value: $17)

 HERE’S HOW YOUR LIFE WILL LOOK RADICALLY DIFFERENT AFTER WE WORK TOGETHER:

  • Increased confidence as a creative entrepreneur—you’re rocking it now and you know it!

  • Professionalism in your online presentation with polished, error-free copy—totally boss!

  • More sales to reach toward your goals—yes, please!

  • Independence through your business—can I get an amen?

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“We truly couldn't be any happier with the copy! We launched the new brand and website last month! I'm still in awe with our final product! The same week we launched we had two ideal Brides contact us! I really can't say enough! For the first time, I have a website full of our work and copy that I am so proud of!”

~ Christina chapman Photography

QUESTIONS?

Here are a few things that my clients ask, along with my responses! If you’ve got more questions, don’t hesitate to email me at anna@theresidentwriter.com.

FAQ #1: Don’t I have to do my own copywriting? How will you “be me?”

Our 60-minute consult will be our chance to get to know each other and my opportunity to learn your voice. This, combined with an extensive questionnaire, helps me get clear on your brand, your story, and your top offer. We’ll discuss things like tone, slang or favorite phrases of yours, and the style in which you want to communicate with your clients. We’ll establish a voice that you can continue to use once our time is done. You’ll even have your website and welcome sequence as a guideline for your copywriting, which is an added bonus!

FAQ #2: What happens if the copy isn't resonating with me? Can I request edits?

Yes, a generous number of content edits come with the package. The copy will be error-free in terms of grammar. If you feel that the copy is misrepresenting you or your service or product, I offer up to 3 batches of edits. This means that you can request edits three times. By "batches" I mean the request can include more than one edit as long as they are included in the same email. Any changes beyond that will be yours to make on your own time. However, I am confident that we can work together to make sure you're completely satisfied within those three batches of edits—if not before!

FAQ #3: Since you are creating the copy, will it legally be mine or yours?

YOURS! I work as a consultant and freelancer. It’s part of my contract that you retain the rights to all copy created by me and can do what you like with it. It’s officially your intellectual property.

Your next chapter is just one click away.  Don’t wait another second to turn the page! Achieve independence and success by telling a story that will keep clients coming back for more.

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Summaries That Sell:

Launch Your Book With Professional Back Cover and Amazon Copy

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Do You Ever Worry Your Book Won’t Sell?

You’ve spent months (possibly years) creating it.

You’ve skipped countless social events, stayed up late, and gotten up early. You’ve written a book comprised of your blood, sweat, stress, and tears. And now you’re about to put it out into the world.

WHAT IF, AFTER ALL THAT WORK, NO ONE BUYS IT?

Having worked in the marketing department of a traditional publishing house for six years, I’ve seen books succeed, and I’ve seen books flop. What makes the difference?

A great cover to draw attention, for sure. Marketing dollars, yes. But the other thing? The thing that most people forget about? THE COVER COPY HAS TO BE CONVINCING! It has to draw leave the reader wanting more—wanting it enough to click that buy button online or head out to a bookstore.

In my experience, cover copy will make or break a book. It’s the final test. Think about the last time you bought a book from an unknown author. What convinced you? THE DESCRIPTION!

I’ve seen it firsthand. I’ve worked with bestselling and award-winning authors of note in their genre, including several New York Times bestselling authors. You can be next on this list.

I’m now offering freelance cover copy services to both fiction and nonfiction authors.

This service is for you if you want:

  • A thoroughly researched approach to copy, which takes into account what the topic or genre’s top authors are doing right

  • Copy driven by your unique hook—no hyperbole or bogus promises

  • Copy that incorporates SEO (search engine optimization) keywords for Amazon and Google

  • Personalized interaction with your copy, from the initial approach to revisions of the final draft

How it works:

  • You provide a summary (it can be as messy as you like) for me to work from

  • I take that summary, refine it and/or rewrite it

  • I proofread the final version

  • I deliver error-free, professional book cover copy for you to use for your physical back cover and Amazon description (one version for both)

Don’t make the mistake of launching without the right copy in place. A good cover will get people to click, but it won’t seal the deal. Only the description can do that.


Launch strong with a summary that will sell!

Here are a few samples of my previous work:

A Bride Most Begrudging  by Dee Gist

A Bride Most Begrudging by Dee Gist

A Love Like Ours  by Becky Wade

A Love Like Ours by Becky Wade

Hearing God’s Voice Today  by James W. Goll

Hearing God’s Voice Today by James W. Goll

Impossible Love  by Craig Keener

Impossible Love by Craig Keener

Catching Your Breath  by Steve Austin

Catching Your Breath by Steve Austin

Animals That Heal  by Stephanie Taylor

Animals That Heal by Stephanie Taylor